Fifteen Point On-Page SEO Improvement List

Boost your website's performance and rankings with this 15-point SEO improvement list.

By implementing these essential SEO practices, you'll enhance visibility, user experience, and overall search engine performance. Follow this list to make sure your website is optimized for success, including shopify and wix.

* SEO service providers cannot guarantee results SEO services offer implementation of SEO practices only, which may take weeks or months before any results begin to show. So to ensure to you work you asked for has indeed been carried out we perform seo page check before and after the task(s) using seobility.net/en/seocheck

URL Optimization

Short and Descriptive URL: Ensure the URL is concise, descriptive, and includes the primary keyword.
Use Hyphens: Use hyphens (-) to separate words in the URL (avoid underscores).

Title Tag

Primary Keyword: Include the primary keyword near the beginning of the title.
Length: Keep the title between 50-60 characters.
Unique and Compelling: Make it unique and compelling to encourage clicks.

Meta Description

Primary Keyword: Include the primary keyword in the meta description.
Length: Keep it between 150-160 characters.
Compelling: Write a compelling description that encourages clicks.

Header Tags (H1, H2, H3, etc.)

H1 Tag: Include the primary keyword in the H1 tag.
H2, H3 Tags: Use H2 and H3 tags to structure the content and include secondary keywords.

Content Optimization

Quality Content: Ensure the content is high-quality, relevant, and provides value to readers.
Primary Keyword: Use the primary keyword naturally in the first 100 words.
Keyword Density: Maintain a natural keyword density (avoid keyword stuffing).
LSI Keywords: Include Latent Semantic Indexing (LSI) keywords throughout the content.
Content Length: Aim for at least 800-1000 words (longer content often ranks better).
Readability: Ensure the content is easy to read with short paragraphs, bullet points, and subheadings.

Image Optimization

Alt Text: Include descriptive alt text with primary keywords for all images.
File Name: Use descriptive file names with keywords for all images.
File Size: Optimize image file sizes for faster loading times. [convert/compress using *.webp image format]

Internal Linking

Relevant Links: Add internal links to other relevant pages on your website. /website-url-links-explained
Anchor Text: Use descriptive anchor text with keywords.

External Linking

High-Quality Sources: Link to high-quality, authoritative external sources.
Relevant Content: Ensure external links are relevant to your content.

Mobile Optimization

Responsive Design: Ensure your website is mobile-friendly and responsive.
Mobile Loading Speed: Optimize for fast loading times on mobile devices.

Page Speed

Loading Time: Ensure the page loads quickly (under 3 seconds is ideal).
Optimize Code: Minimize CSS, JavaScript, and HTML.
Use Caching: Enable browser caching and use a Content Delivery Network (CDN).

User Engagement

Engaging Content: Include multimedia (images, videos, infographics) to make content engaging.
Call to Action: Add clear and compelling calls to action (CTAs).

Schema Markup

Structured Data: Use structured data (schema markup) to help search engines understand your content. [Business][Organization][FAQ][Product][Video][Blog Article]
[Breadcrumb][Searchbox]

Social Sharing

Social Buttons: Add social sharing buttons to make it easy for users to share your content. addtoany.com/share

Security

HTTPS: Ensure your website is secure with HTTPS. Add security headers to the htaccess file.

Analytics and Tracking

Google Analytics: Set up and configure Google Analytics. /analytics.google.com/
Google Search Console: Set up and verify Google Search Console. /search.google.com/search-console

This fifteen-point SEO improvement list will guide you through optimizing your website for better rankings and improved user experience. Be sure to follow each step and check your progress regularly using SEO audit tools. shopify seo checklist, wix seo checklist,